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The Story Behind the Tad More Antelope

The Scimitar Oryx: A Victim of Pollution

The fashion production industry is the second dirtiest industry in the world after the oil industry according to the World Health Organization. Most of us do not truly understand the impact pollution has on the creatures that inhabit those environments. Therefore, it is crucial to share the story of the antelope on the Tad More logo. Few stories in the world are as sad as the story of the Tad More Antelope or the scimitar oryx; also known as the Sahara Oryx. This beautiful desert antelope used to live in the dry lands of the Middle East and Northern Africa. It was known for its elegantly curved horns and striking beauty. But pollution brought about the eradication of this beautiful species.


The Splendor of the Scimitar Oryx


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The beautiful Sahara oryx was well suited to the harsh conditions of the deserts of North Africa. It had a thin body and long, strong legs that helped it move far distances at high speeds with ease. The scimitar oryx's elongated, backward-curving horns, which could measure up to a yard in length, made it simple to identify. These horns were both a defense against predators and a show during mating-season. It is an icon of elegance and strength.

It used to roam free in North African regions in large numbers until around 1970, when pollution brought it dangerously close to extinction. Now, it only lives in captivity. There are only a few hundred of them left in zoos and sanctuaries around the world, keeping alive hopes that it can, one day, return into its natural habitat.

Pollution: A Silent Threat

Pollution was an unspoken but serious threat to the scimitar oryx. Air pollution and water pollution were the two main problems. Harmful chemicals were released into the air as a result of more industrial activity, car emissions, and the burning of fossil fuels. This upset the delicate balance of the oryx's natural environment. The buildup of pollution in the air caused the temperature to rise and the pattern of rain to change. These changes affected the oryx's ability to find food and water as well as the natural ecosystem.

At the same time, the pollution of water sources was a major cause of the oryx's fall. Industrial waste, farming runoff, and improper disposal of dyes and chemicals polluted water bodies, including the few watering holes that still exist in dry areas. Not only did these pollutants hurt the oryx, but they also hurt the health of the plants that the oryx ate. Since their main water sources were polluted, the beautiful animals had to either drink polluted water, which was bad for their health, or go further to find better water, which put more stress on their already fragile lives. Pollution not only made it hard for them to stay hydrated, but it also hurt the plants that gave them food. The poisonous chemicals seeped into the dirt and poisoned the plants, making the scimitar oryx sick from the toxic food.

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The Impact on the Scimitar Oryx Population

The pollution caused a sharp drop in the number of scimitar oryx, which is a direct effect of the pollution getting worse. Destruction of their natural surroundings and contamination of their food and water sources caused them to become malnourished and have weak immune systems. The oryx became more likely to get sick, which led to a higher death rate. Pollution also changed the climate, which made it harder for oryx to reproduce the way they used to. Because of the combination of threats to the population of the scimitar oryx, their number dropped very quickly.

Conservation Efforts and Lessons Learned

Efforts to save the scimitar oryx were initiated through captive breeding programs with the intention of reintroducing the species back into the wild. These programs were successful to some extent, but unfortunately, the reintroduction efforts faced significant challenges due to ongoing pollution and habitat degradation. The lessons learned from the plight of the scimitar oryx serve as a stark reminder of the urgent need for robust environmental policies, sustainable development practices, and responsible pollution management to protect and preserve our planet's biodiversity.

This is where Tad More Tailoring comes into play. Tad More’s goal is to reduce pollution and benefit the scimitar oryx and the Earth as a whole. By promoting the concepts of sustainable fashion and conscious consumption, tailoring encourages individuals to extend the lifespan of their clothing and reduce waste. This approach reduces the demand for new garments, thereby reducing the environmental footprint associated with their production, including water and air pollution from the manufacturing processes. By embracing tailoring and repairing clothing instead of discarding it, we can help reduce the need for excessive textile production and the release of pollutants discarded into the environment. Ultimately, by minimizing pollution and preserving resources, Tad More Tailoring plays a small but significant role in creating a healthier Earth for everyone.


The demise of the scimitar oryx serves as a daily reminder how pollution affects life on Earth for the Tad More Tailoring team. We work hard to alter and mend clothes so we can reduce pollution. By reducing the number of new clothes made and increasing the number of times we use the clothes we already have, each and every one of us can have a positive impact and reduce pollution. We understand we cannot fix everything, but together, we can make the world a Tad More better.

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